Culver City, CA (August 4, 2022) – Crunchyroll, a leading destination for all things anime, announced that it has purchased online anime superstore Right Stuf to expand its e-commerce service. The agreement, the terms of which are undisclosed, immediately expands Crunchyroll’s e-commerce product offering with significant expansions in the home entertainment and manga categories.
“For years, Right Stuf has been an important part of the anime fandom with products, services, and a shopping experience that super serves anime collectors,” said Rahul Purini, president of Crunchyroll. “We’re thrilled to bring Crunchyroll and Right Stuf together and bring fans even more of what they love as a company.”
“For 35 years, Right Stuf’s mission has been to connect anime fans with the products they love,” said Shawne Kleckner, CEO of Right Stuf. “Joining forces with Crunchyroll allows us to accelerate and expand this effort more than ever. There has never been a more exciting time to be an anime fan than today!
With this acquisition, Kleckner and the Right Stuf team will join Crunchyroll’s Emerging Businesses organization, led by Terry Li.
Crunchyroll and Sony Pictures Entertainment were advised by Sheppard Mullin Richter & Hampton LLP, and Right Stuf was advised by Hennepin Partners and Lathrop GPM on the transaction.
Crunchyroll connects anime and manga fans in over 200 countries and territories with the content and experiences they love. In addition to free, ad-supported and subscription-based premium content, Crunchyroll serves the anime community through events, theaters, games, consumer products, collectibles, and manga publishing.
Anime fans have access to one of the largest collections of licensed anime through Crunchyroll and are translated into multiple languages for viewers around the world. Viewers can also access simulcasts – the best series available immediately after the Japanese airing.
The Crunchyroll app is available on over 15 platforms, including all game consoles.
Crunchyroll, LLC is an independent joint venture between US-based Sony Pictures Entertainment and Japan-based Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Founded in 1987, good stuff is a leading consumer source for anime pop culture products online. By visiting its e-commerce portal, enthusiasts and collectors can find thousands of products, including Blu-rays, manga books, music, action figures, collectibles, and more. Right Stuf also offers licensed animated home video products through its own brand.