The Pokémon Center UK, an online store selling large quantities of Pokémon goods, has been soft-launched.
The Pokémon Center, which has been open to the American and Japanese public for years, and even has physical locations in Japan, is home to clothing, plush, and trading card merchandise not found in traditional stores.
Despite only launching this week, items such as a nearly 20-inch plush Pokémon Piplup have sold out, despite costing £89.99.
Currently, the store features plush, pins, trading card products, and apparel, with additional tabs for homewares and video games that have not yet launched.
Despite the recent release of Pokémon Brilliant Diamond and Shining Pearl, the video games section of the site currently only lists the upcoming Pokémon Legends Arceus.
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In 2019, a physical Pokémon Center pop-up store opened in London’s Westfield Shepherd’s Bush shopping center for four weeks, which saw daily queues of up to five hours.
The store was supposed to return to London in 2020 during the 2020 Pokémon World Championships, but that was canceled due to the pandemic.
Pokémon Brilliant Diamond & Shining Pearl recently had the second-best launch of any Switch game in Japan.
The remakes of the 2006 DS games Pokémon Diamond and Pearl sold 1,395,642 units in their first three days, according to Famitsu.
This includes boxed physical copies and download cards sold at Japanese retailers, but does not include digital copies purchased directly from the Nintendo eShop.
Only one other Switch game managed to sell more copies in its first three days in Japan, and that was Animal Crossing: New Horizons.
Brilliant Diamond & Shining Pearl’s three-day sales total is slightly higher than Pokémon Sword & Shield, which sold 31,000 copies less in its first three days.