Alternative protein producer Beyond Meat and food, snack and beverage company PepsiCo have launched Beyond Meat Jerky, the first product from the two companies’ joint venture, Planet Partnership, LLC.
The product is available in stores across the United States.
Founded in 2021, Planet Partnership combines Beyond Meat’s plant-based protein development technology and PepsiCo’s commercial capabilities to bring new products to consumers.
The launch of Beyond Meat Jerky marks the first of many plant-based protein innovations, from snacks to beverages, that can help build a more sustainable food system.
Planet Partnership, LLC is a joint venture between Beyond Meat, Inc. and PepsiCo, Inc. to develop, produce and market plant-based protein snacks and beverages.
Planet Partnership is based in El Segundo, California.
Beyond the cured meat
Beyond Meat Jerky is marinated and slow roasted to deliver the traditional beef jerky experience in three flavors: Original, Hot & Spicy and Teriyaki.
The product contains 10 grams of protein per serving, cholesterol-free, and is made with plant-based ingredients like peas and mung beans, all without GMOs, soy, or gluten.
Available in three different sizes, Beyond Meat Jerky is Beyond Meat’s first shelf stable product, opening up new distribution channels with availability everywhere from grocery stores to gas stations, and from club stores to pharmacies.
“The nationwide launch of Beyond Meat Jerky will make plant-based meat accessible to millions of homes. It tastes great, it’s a good source of protein, and it’s convenient to eat, whether you’re on the go, in the office, or at home. outside. in the adventures,” said Dan MoisanCEO of Planet Partnership.
© 2022 European supermarket magazine – your source for the latest A-Brands news. Article by Conor Farrelly. Click on subscribe register for ESM: European Supermarket Magazine.